Bio

Professional Photographer in Bloomfield NJ

With a dynamic personality that matches her trademark red hair and signature sunglass collection, Veronica L. Yankowski has made a name for herself behind the camera by inspiring and empowering clients through her creative approach to photography for almost 3 decades.

Veronica’s career as an acclaimed photographer has evolved and grown over the years from photojournalist to portrait artist. Upon graduating from Rider University cum laude in 1996 with a degree in journalism, she spent the first decade of her career working mainly as a freelance photojournalist that garnered her over 30 awards for her work with some of the finest news outlets in the tristate area like The New York Times, The Star-Ledger and The Associated Press.

Veronica’s most cherished image ever taken is of Rosa Parks from the Million Man March on Washington, DC, in 1995. Her moving images captured on 9/11 and at Ground Zero shortly after the attack are registered with the National September 11 Memorial & Museum. Veronica’s first book, Dialogue 3, was published in 2002 and features the images from 9/11 as well as other portraits and landscape work.

Throughout her career, Veronica has had the pleasure of working with an endless list of clients including celebrities such as Darryl McDaniels of Run-DMC, Jeremiah Brent, Dina Manzo, Signy Coleman, and Bruce Springsteen.

In 2012 she branded her studio VeroLuce Photography. Known for her breathtaking portrait work—her award-winning images are brought to life through their soulfulness and dimension Whether it be a portrait session, a commercial session, fashion and lifestyle, or event, Veronica handles each with calming ease and masterful posing and lighting. Over the years she has grown her business to include a team of creatives, including an assistant, three associate photographers, and a partner who is a cinematographer to impeccably document events like bar and bat mitzvahs and weddings and other important milestones.

Veronica’s drive and creativity have brought her acclaim over the years as the most published photographer in New Jersey by Two Bright Lights, as well as placing among the 2018 Editors’ Choice Winners. She was awarded “The Knot Best of Weddings for 2018” and the Wedding Wire “Couple’s Choice Award 2018.” In 2016 and 2017 Veronica won 21 International wedding photography awards by WedAward, which named her as one of the “Top 30 Best Wedding Photographers” in the world! She also claimed the Garden State Gala Award for “Best Event Photography” in 2017, which marked her fourth consecutive year of capturing the award.

A passion for collaborative work has fueled some of Veronica’s latest endeavors, which include set photography for the Food Network and Magnolia Network, as well as a digital advertising campaign for Bed Bath & Beyond.

A bold, but calculated, risk-taker, Veronica inspires other professionals by not being  concerned about over-reaching. Instead, she allows the creative tensions in play to push her photography to the next level! With that, she opened her 1500 sq ft studio in the winter of 2020 during a global pandemic.  At her downtown Montclair, NJ, studio, Veronica hosts monthly networking meetings, as well as holding popup shops giving local artisans a place to show and sell their goods. She also hosts creative photography workshops and enjoys bringing local creatives together in her community.

In 2023 Veronica’s will launch her second book Magnificently Made, which is a compilation with 32 other women. She continues to travel the globe for work and pleasure always with a keen eye for new ideas and to capture the beauty of the world.